Simple website mistakes can cost you potential clients, lost revenue, frustration by the bucket load, and jeopardize the success of your coaching business.

It takes time to establish a successful coaching business, so make sure you give your business the best chance of success by getting your coaching website right the first time. Your website is one of your most important marketing tools, if you avoid these common mistakes when you create your coaching website, you will be way ahead of the competition.

Lack Of Focus

Your goals for your coaching website need to be clear, detailed and time-specific. They need to be like a road map, helping you to make good decisions and get closer and closer to a successful coaching business. If your website goals are fuzzy you’ll struggle to put all the pieces together and build a site that attracts your ideal clients to you.

Trying To Appeal To Everyone

You website needs to be aimed at a specific target market with a specific problem. There are a lot of coaches out there, you need to stand out from you competitors and have a clear message. It’s not enough to tell your visitors that you’re a coach and can help them solve their problems and be successful. You need to demonstrate that you understand your visitor’s pain and have a solution, and you need to do that in the first few seconds or your visitor will click away.

If your website is targeted towards a specific target market with a specific problem – such as first time mums, aged 25 to 35, who are working and overwhelmed with the responsibility of being a mum, wife and breadwinner you will find it much easier to grab their attention and offer a solution.

Talking about you and about coaching rather than your visitor and the solution to their problem

Your visitors don’t buy coaching, they buy solutions to problems. Your website needs to demonstrate that you understand their problem and have the solution. That’s what your visitors are looking for and that’s what they will buy.

Not having enough keyword rich content

Many coaching websites don’t have enough content. Your website needs to demonstrate that you are an expert and that you have solutions that will produce results. You need to prove to your visitors that you can help them, so provide keyword rich content that builds credibility, helps you to connect on a deep level and encourages potential clients to take action.

Not knowing your most wanted response and not having a clear call to action

Your website needs to lead your visitors to take action that will help them to solve their problem. If you don’t have a clear sense of what you want your visitors to do, they won’t know what to do and are likely to click away and never return. Your website needs to encourage your visitor to take action and leave them in no doubt about what they need to do and how to do it.

Guessing at the keywords potential clients will use to find your site

If you target the wrong keywords you will wait for months and still not get search engine traffic to your site. You need to research the keywords clients use to search for what you offer and focus your content around those keywords. Only then will your site have any chance of being listed on the first page of Google.

Why does your site need to be on the first page of Google? Because 90% of searchers don’t bother to look beyond the first page of search results! If your website isn’t on the first page of search results it will be virtually invisible to the people you want to find it.

If you are making the mistake of focusing your coaching website around keywords that hardly anyone is searching for and know you need to do keyword research but hate the idea or don’t know how, you could pay someone to do keyword research for you, or you could buy already researched keyword lists.

Whatever you do, don’t guess at the keyword phrases your potential clients will use to search for what you have to offer.



One of the most common questions coaches hear is from athletes wanting to quickly and easily increase their vertical jump. This article will reveal some powerful power coaching tips.

Your jump can be defined as your jump minus your standing reach. The standing reach is performed with both feet together and flat on the ground and with your arm extended as high as you can above your head.

A true vertical measurement test is always taken without taking any kind of step first. It is possible to increase vertical jump through stretch and power training like the methods I’m about to reveal below.

One of the best strength exercises to quickly and easily increase your jump are step ups, lunges and squats. These are all compound movements that are very effective when performed correctly.

Step ups for increasing vertical jump are performed in an upright position and holding dumbbells and simply stepping up to a bench a step or a step up box which is ordinarily 16-18 inches in height. It is critical that you perform this step up exercise with your knee at a ninety degree angle.

Squats for increasing your leap can be downright dangerous is they are not performed correctly. However, they can do a lot to strengthen and increase your leap if done with care and by following explicit instructions. If a squat is performed incorrectly it will lead to injury rather than any increase in vertical.

Low back injuries are caused by the athlete leaning too far forward in the upper body. Knee problems come about as a result of too much forward movement of the knees.

How to perform a squat correctly

The bar should be across your upper back and not your neck. Your chest should be out with only a very slight lean forward and your back tight. Your knees should be directly above your feet at all times with no exceptions.

Keep your weight on your heels at all times. For best results I would suggest that you get a trained coach, athlete or gym staff member to analyze your squatting technique in order to avoid any injury. Lunges to increase vertical jump can be done with or without dumbbells or, alternatively, with a bar across your upper back.

In order to perform a lunge correctly stand in an upright position and step as far forward as you can until the front knee is at a 90 degree angle. Be sure not to lean forward at any stage. It’s best to perform these lunges ten times with one leg and then ten times on the other leg.

There are also power exercises that will help you give explosive and fast movements upwards. These power exercises include plyometrics, power cleans and also weighted box jumps.

With consistent power training methods athletes can increase their vertical in a matter of weeks.

If you are serious about increasing your vertical jump you need to find the right program that will meet your needs.

The best program for you will be able to be customized to your own individual and athletic needs and circumstances. Programs customize their workouts differently. One may concentrate on an individual’s weaknesses, while another vertical jump program will customize its program through performing repetitious exercise.

The best program will be able to customize your workout precisely according to your needs and not someone else’s. It will also be able to individually take into account your weight, your height, your health, your fitness level and ultimately, your vertical jump goal.

It will also offer multiple different training levels. The best vertical jump program will increase your vertical jump strength through both weight training and plyometrics.

What do you really need to know when deciding which health insurance plan is appropriate for you? While the information is most times segmented into individual, family or group coverage, there are many other factors that impact your insurance selection. Selecting the wrong plan can leave you under-insured and resulting in catastrophic loss when hit with a major medical issue. Review these 10 areas to know what to look for in your health insurance plan.

1) Prescription drug coverage – Depending upon the type of insurance plan you select, you will want to know if you will be adequately covered. Especially if you are already taking prescription medication on a regular basis, you will want to know which drugs are covered. In most cases, you will want a plan which includes co-pays and includes the ability to choose between generic or brand name. If you are prescribed a newer or experimental drug, you will need to do some research as many companies won’t cover these costs.

2) Preventive services costs – these include services like annual exams, tests and screening including routine immunizations. Many times services like these are also on a co-pay system. Besides knowing what type of service is covered, you’ll also want to know how much you’ll have to pay.

3) Office visits – these include visits that are not covered under preventive services. One thing you’ll want to find out is if you’ll be able to use your regular doctors. If you currently use an HMO, you may only have the choice of participating providers. If you are using a PPO, you are normally free to consult with any doctor. In most cases, you can check to see if your doctor is covered under your plan before you buy.

4) Imaging and laboratory services – these include testing and interpretation of results for services like CAT scans, MRIs and x-rays. Many plans include a discount program where you get these services at a discount rate when used by an independent company such as Lab One.

5) Outpatient services – these include in-and-out services that do not typically require a hospital stay. They cover facility costs and the costs of supplies that you would need during your treatment.

6) Emergency room services – these include the use of services and supplies for the emergency room. This may or may not include ambulance services and supplies. Most plans charge an access fee to use the emergency room unless you are admitted.

7) Health care practitioner services – these include the services of a specialist such as surgeons, anesthesiologists, assistants and nurses. Besides costs, you’ll also want to know how easy it will be to see a specialist. Will you have the flexibility of choosing a doctor on your own or will you need to have a referral

8) Outpatient physical medicine – these include things like physical, speech and occupational therapies as well as rehabilitation services including chiropractic care.

9) Inpatient hospital – these include the use of hospital care – room and services as well as supplies and equipment.

10) Other services – these vary greatly from plan to plan and carrier to carrier. These services may include dental, vision, other specialized care and surgery, behavioral health and substance abuse and home care.

One other major factor that wasn’t mentioned earlier was that of the overall plan costs. These costs include annual premiums, umbrella deductibles as well as embedded deductibles. When planning for your annual medical expenses, you’ll need to estimate the cost of your premiums as well as any co-pays or non-covered payments that you might have to make. In addition, you’ll also need to keep track of the umbrella and embedded deductibles to make sure you still have adequate coverage throughout the year.

Review these 10 areas to insure you properly review your health plan coverage. You’ll also want to review your plan at least annually to ensure it provides what you need.

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